Social Media Photography for Fabricators: Phone, Light, and Three Angles

The shops winning Instagram aren't using fancy gear. They're following a 5-minute process at every install.

Light

Shoot during install, not after. Natural light through windows + your work lights = professional-looking results. Avoid 4pm shadows.

Stand in the doorway. Phone horizontal. The whole kitchen visible. This is your Instagram cover shot.

Macro on the edge profile, the seam, the veining. Phone vertical. This sells the craft.

Your installer hands-on with the slab. Faces blurred or back-of-head. This sells trust.

"[Material name] in [neighborhood]. [Edge profile]. Installed [today]. Tap to see more." Three sentences max. People scroll fast.